A-Purpose

photo of people near wooden table

Empowering Human-Centered Change

I help SMEs and start-ups strengthen communication, boost engagement, and design purpose-driven transformations that are meaningful, sustainable, and built to last long after the project ends.

With experience as Chief of Staff of a 400-person global function in a top-tier international bank and working with fast-moving start-ups and SMEs, I bring strategic structure, clarity and human understanding needed to help teams thrive through change.

What I offer:

  • Purpose-driven transformation programs
  • Change Management & Communication strategy
  • Employee engagement & cultural alignment
  • Flexible, high-impact advisory support
Explore my offer

My guiding principles

My approach to transformation is guided by four core principles that set me apart, ensuring that change is not just implemented, but embraced, meaningful, and lasting.

🌿 Authenticity

I believe in showing up with honesty and integrity. Sustainable change starts when people feel safe to be genuine and open

🔗 Impact

I focus on results that matter, not just operational improvements but cultural shifts that endure long after the project ends

🎯 Purpose

Every strategy must connect to something bigger. Purpose gives direction, meaning and momentum, it’s the foundation of engagement

🧩 Collaboration

No meaningful transformation happens in isolation. I build trust through shared ownership, open dialogue and co-creation

Examples of projects and impact

Over the years, I’ve supported organizations and teams to strengthen communication, embed purpose and create meaningful change that lasts. Combining project management, change leadership, and culture transformation, I help translate strategy into action, ensuring that change is both human-centered and sustainably embedded.

ROLE: Chief of staff leading culture, communication and change initiatives within the Change Management function

OUTCOME: Strengthened trust, unity and performance across 400 team members working in demanding and fast-paced context

📌 Fostered cohesion and accountability, embedding transparent communication and supportive practices that enabled high-quality work under pressure

FOCUS: Embedding Purpose into organisational culture and leadership practices across 50,000 employees

ROLE: Designed the full transformation plan as a strategic case study within the global purpose initiative

OUTCOME: A clear roadmap for integrating Purpose into leadership behaviours, communication and day-to-day operations

📌 Developed practical tools and strategies for translating Purpose into organisational practices, helping leaders bring values to life

FOCUS: Developing an internationalisation strategy for a French SME, aligning market expansion with company culture and values

ROLE: Team Lead and PM of 14 senior professionals representing 12 different nationalities, overseeing strategy development and alignment with organisational culture

OUTCOME: Comprehensive market research and an internationalisation roadmap fully aligned with the company’s strategic priorities

📌 Lead a multicultural team to shape strategy and ensure cultural coherence, enabling a clear and sustainable approach to global growth

FOCUS: Resolving conflict, rebuilding psychological safety and communication between a remote team and their line manager

ROLE: Facilitator mediating between both sides to uncover root causes and restore effective dialogue

OUTCOME: Renewed trust, understanding and collaboration within the team

📌 Guided open conversations that helped both sides voice perspectives, rebuild connection and re-establish shared accountability

Testimonials & feedback

❝ ❞

“Working with Aga was immensely valuable! She helped organise my business workload around KnackApp and contributed thoughtful ideas and suggestions for improving our website, communication and marketing. Aga brings structure, reliability, collaborative approach and “can-do” spirit to her work. I appreciated her professionalism and the considerable value she created” 

– CEO, Knack; Harvard alumnus

USA
❝ ❞
“J’ai eu le plaisir de collaborer avec Agnieszka POCIECHA dans le cadre d’un projet exigeant, qu’elle a piloté avec une remarquable rigueur stratégique et un sens aigu des priorités. Sa capacité à structurer, coordonner et mobiliser une équipe large aux profils très variés – d’un point de vue métiers et nationalités – a été déterminante pour atteindre les objectifs d’un projet d’internationalisation d’une PME française dans les délais impartis. Elle conjugue une solide expertise de management de projet avec une approche profondément humaine, plaçant l’écoute et la coopération au cœur de son action.
Son leadership fédérateur et orienté résultat fait d’elle une professionnelle idéale pour tout projet stratégique et complex.”

– Consultant | 20 years of experience

Lyon, France

❝ ❞

“I’ve worked with Aga for 5 years and know her as a calm, creative, and empathetic leader. She excels under pressure, inspires confidence, and fosters trust and collaboration within her team. Aga combines a can-do mindset with strategic thinking, accountability, and innovative ideas, consistently delivering high-quality results. She genuinely cares for her colleagues’ growth and well-being. I highly recommend her for roles requiring strong leadership, people focus, and operational excellence.”

– Group Transformation Lead – Exec. Director, UBS

London, UK

❝ ❞

“Aga manages large teams effortlessly, finding the right words and compromises to ensure everyone feels heard and aligned. Her calm confidence and diplomacy create a positive, trusting atmosphere even in high-pressure situations.
Professionally, Aga is efficient and precise, delivering high-quality work with clear, purposeful communication and strategic insight.
If you’re looking for a project manager who combines emotional intelligence, operational excellence, and serene leadership, Aga is exceptional.”

– Senior Finance Manager

Lyon, France

❝ ❞

“I had the pleasure of working closely with Aga as my Chief of Staff. Her leadership profoundly impacted our team of 400, fostering trust, unity, and accountability. Even under pressure, her integrity and courage set a high standard. Aga learns quickly, adapts seamlessly, and brings fresh insights. Her positivity and sense of fun kept morale high, especially during the early pandemic, helping the team navigate unprecedented challenges together.”

 

– Group Integration Lead – Managing Director, UBS

Zurich, CH
No pressure, no cost – just a conversation!

Your questions – my insights

Curious about how purpose-driven transformation can make a real difference?

Are you an HR Professional looking to spark new ideas on communication and employee engagement?

Or an employee who simply wants to share your thoughts and exchange views?

Feel free to book a free 30-minute consultation 🙂
No pressure, no cost—just a conversation.

Book a free call here